Founded by DJ & producer Sacha Robotti currently based out of Los Angeles, Slothacid is an internationally operating record label and clothing brand. The record label is run by Sacha himself, and the apparel branch of Slothacid was created in partnership with graphic & fashion designer Jermane Miles.
Not content with a collection of critically acclaimed releases under his belt on labels like Dirtybird, Octopus Records, Desert Hearts, This Ain’t Bristol and more, Sacha Robotti has been building a solid reputation as one of the electronic music scene’s most proficient producers and a firm festival favorite across North America since he moved to California in 2015. 2019 kicked off a new era for Sacha, as he announced the launch of his own record label and an extended *Open to Close* Tour concept that he pioneered in order to change the landscape of 1-2 hour club sets and establish a new standard for DJs. On his *Open To Close* Tour, he showcased the Slothacid sound across 25+ dates all over North America this Fall.
The record label side of Slothacid is destined only for music that Sacha is involved in personally - be it solo records or collabs, all homegrown and curated with love and care.
The apparel side of Slothacid was created in partnership with graphic & fashion designer Jermane Miles based in California, with over 20 years experience in the field. The apparel line aims at collaborating with artists from other disciplines while also giving back to rescue sloths in the wild.
Sacha says, “since I’ve used this sloth logo that my friend Mikal Brucken designed for my warehouse parties in LA a few years ago, the sloth has mutated itself into a spirit animal that has been increasingly associated with my artist persona, even though I didn't plan or push this at all at the beginning. It grew organically and still does to this day, now fans tag me in sloth pix everyday, wear sloth onesies to shows, or gift me sloth swagger! Sloths are an endangered species of friendly, chill creatures who like to sleep a lot and seem to live happily in the moment — qualities I can relate to, especially today in our performance-driven society.
The legend goes that magic sloth candy blew minds during my set at Desert Hearts Festival 2017, and the term 'Slothacid' was coined. I then started calling the style of electronic music that I like to play out at festivals and clubs 'Slothacid': a mix of groovy, emotional, weird, psychedelic sounds with tough beats that hopefully will take you on a journey through space-time.”